Posts Tagged “explain”

How IKEA gets you to impulsively buy more

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How IKEA gets you to impulsively buy more

IKEA has mastered the “Gruen effect.” Subscribe to our channel! goo.gl/0bsAjO Researchers estimate that 50 percent of purchases are unplanned. These purchases, especially impulse buys, present an opportunity for retailers who can entice consumers to deviate from their shopping lists. One of the most effective ways to influence this is through a store’s architecture. In…

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Why the Marvel Cinematic Universe feels empty

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Why the Marvel Cinematic Universe feels empty

What makes a fictional universe good? In this requested episode of Overrated, Vox’s Phil Edwards explores the past and present of fictional universes to try to figure it out. Subscribe to our channel! goo.gl/0bsAjO Want to read more? Check out Sean Howe’s book about Marvel: www.amazon.com/Marvel-Comics-Untold-Sean-Howe/dp/0061992119 And explore Tommy’s Universe: The Master List Fictional universes…

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Why the US celebrates Columbus Day

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Why the US celebrates Columbus Day

Should Columbus Day be Indigenous Peoples’ Day? Subscribe to our channel! goo.gl/0bsAjO In past decades, Christopher Columbus has gone from unquestioned US hero to problematic figure. For centuries, the destruction and disease he ushered into the Americas have been set aside, allowing the myth of a pioneering sailor who discovered America and proved the world…

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How Jackson Pollock became so overrated

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How Jackson Pollock became so overrated

There’s an overlooked reason for Pollock’s fame. Even if you love him, you might not know the name of the man who made him famous. Subscribe to our channel! goo.gl/0bsAjO Jackson Pollock is one of the 20th century’s most famous artists. But do you know the critic who made his reputation? Clement Greenberg is a…

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Why colleges tolerate fraternities

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Why colleges tolerate fraternities

Frats are… fratty. Why do colleges keep them around? Follow Overrated on Facebook Watch: www.facebook.com/OverratedTheShow/ In this episode of Overrated, Vox’s Phil Edwards explores the history of frats. The history of fraternities has a lot of ups and downs — and stretches all the way back to America’s founding fathers. Beyond the hazing and beer…

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How “Instagram traps” are changing art museums

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How “Instagram traps” are changing art museums

Instagram is reshaping museums. What does that mean for art? Subscribe to our channel! goo.gl/0bsAjO There’s a new kind of art installation popping up in cities across the world. It isn’t designed to showcase classical paintings, or to house impressive historical artifacts — it’s designed to be photographed for Instagram. These might not feel like…

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Why the Ouija board became so famous

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Why the Ouija board became so famous

This is where Ouija boards came from. And it might surprise you. Subscribe to our channel! goo.gl/0bsAjO In this episode of Overrated, Vox’s Phil Edwards explores what Ouija means, from a historical and cultural perspective. The Ouija game and Ouija movies permeate our culture. But their origin might be surprising. Before this board game was…

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Why we say “OK”

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Why we say “OK”

How a cheesy joke from the 1830s became the most widely spoken word in the world. Subscribe to our channel! goo.gl/0bsAjO OK is thought to be the most widely recognized word on the planet. We use it to communicate with each other, as well as our technology. But it actually started out as a language…

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Why this Gucci knockoff is totally legal

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Why this Gucci knockoff is totally legal

Knockoffs are everywhere in fashion. So is the controversy they inspire. Subscribe to our channel! goo.gl/0bsAjO Allbirds says Steve Madden copied their sneakers. Gucci says Forever 21 ripped off their green-red-green stripes. Adidas says Zara knocked off their Yeezys. In the Constitution, Congress has the power to stop copying by giving authors and inventors “the…

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Pinball isn’t as random as it seems

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Pinball isn’t as random as it seems

Hint: Go for the flashing lights. Subscribe to our channel! goo.gl/0bsAjO When you look at a pinball machine, you might think it’s nothing more than a bunch of flashing lights. Many people think the game is random, but it’s actually carefully laid out in groups of targets that correlate to specific objectives, called modes. These…

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